With more than 4 million boxes of green asparagus and 1.5 million of grapes exported annually, Beta is positioned among the top ranking Peruvian exporters in these two categories. Their main grape varieties are Red Globe, Thompson and Crimson, grown in the Piura area, and most is exported to Asia, specifically in the complex Chinese market. “We are able to reach the most distant ports with fruit in a good condition and all its organoleptic qualities intact, because we run a highly efficient logistics setup”, explains Mónica Dávila. Beta’s strategy in 2014 is to achieve growth through maintain a good market positioning and providing their clients a secure supply throughout the season, through a long-term trade relation, quality and calibre focused on the needs of each client and a fully customised service, allowing great flexibility to adapt to all kinds of scenarios.
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Kuehne + Nagel focussing on none-stop shop air solutions
Kuehne + Nagel is the third largest airfreight forwarder, offering a full range of air logistics solutions as well as streamlined visibility and monitoring. With more than 100 offices where dedicated staff handle perishables by sea and air, Kuehne + Nagel is focusing strongly on the one-stop shopping solution, explains Global Airfreight Director Dennis Verkooy. “About 30 percent of our customers are retailers and that share is growing. We can organise transport completely, from door to door, and that offers the retailer transparency in costs.” Kuehne + Nagel developed the KN chain for temperature controlled cargo. The concept focuses on the proper care of perishable cargo, making sure that it reaches its destination in proper condition. Door-to-door service and a single point of contact are among the many advantages.
Increased import focus
Traditionally Kuehne + Nagel is more focused on exports. Dennis Verkooy: “What is exported somewhere is imported elsewhere. In recent years we have been and will be investing in expanding our network to provide importing facilities for our customers as well.” The recently acquired Van de Put Aircargo is an example of this, and now serves as Kuehne + Nagel’s European hub. Kuehne + Nagel is strong in South America. “We do a lot of flowers in Colombia and Ecuador, asparagus in Peru and fruit in Brazil.” Kuehne + Nagel has an annual growth in their strong market South America, but also sees new countries developing. “We are noticing a strong upward trend from Asian countries like Thailand, Vietnam, the Philippines and also a lot of fruit and vegetables are being imported into Russia.”
Airfreight
Kuehne + Nagel is the third largest airfreight forwarder. We offer a full range of air logistics solutions as well as streamlined visibility and monitoring via our ground-breaking KN Login information management system.
Huamani, integrated management leaders
The Huamaní Group product line includes citruses such as the “Minneola” tangelo, “Star Ruby” grapefruit and orange varieties “Fukumoto”, “New Hall”, “Washington Navel” and “Lane Late”. Faithful to their philosophy of high Quality and Environmental Friendliness, they engage in agribusiness operations with clean technology . They hold certificates both for quality and processing, and their latest accredited certification is “Fundo Verde”, awarded by Senasa to businesses working with integrated management and minimal environmental impact. “We are the pioneers in this type of certification. Our plan proposes sustainable management of water resources, solid waste and hazardous residues, and we carry out biological control with insects which enable us to eliminate resistant pests such as scale 100%”, explains Ismael Benavides.
Coexa offers high quality Clementines
Specialists in clementines, Peruvians Coexa offer the best quality achieved in the area to date and hopes to be the best offer in the southhemisphere since they overcame technical barriers that were affecting the skin of Peruvian clementines. “All our shipments have received only compliments, which leaves us very satisfied”, assures Commercial Director Juan Pablo Bedoña. Coexa’s current exports are bound for North America and Europe. In 5-6 years they will double volumes from 700 tn 1400 tn as new citrus acreage comes into production. New early mandarin and late clementine varieties, along with an interesting grapefruit variety called Star Rubí, will allow exports from March to October.
Fruca: 50,000 tons of melons and 110 million heads of lettuce
The Murcian group is maintaining its melon crop plans for the spring, with the aim of exporting about 50,000 tons. Meanwhile, it continues to diversify its supply, which includes 15,000 tons of Galia melons, 12,000 of the yellow variety, 7,000 Cantaloupe and 2,000 Charentais. Their piel de sapo melon exports come to just 2,000 tons of highly selected and half-size melons, between 1 and 2 kg per piece, and with more than 12º Brix. Their sole destination is Northern Europe. Their watermelon range is also one of the widest, with white seeded varieties, yellow and red fleshed, black seedless, mini blacks and whites, with or without seeds. “We supply the whole of Europe and Russia, with some going overseas to the UAE, for example,” explains their sales manager Jose Canovas.
Their supply of lettuce comes to 110 million pieces from 2,500 ha of crops.
Torre Blanca improves profitability
The main Peruvian packing and trading company, Torre Blanca, handles growing export volumes, boosting their mandarin and avocado shipments by 50%. The target for 2014 is 280 containers of citrus, plus 120 containers of Hass avocado, doubling last year’s figures. Manager Gianfranco Guerrini highlights their satsuma’s excellent reception in the English market: “Satsuma prices were the best we have ever recorded in the last five years, because our competitors, among them Argentina and Uruguay, didn’t have enough fruit. Minneolas also showed good returns, thanks to all the fruit being shipped in timely programmes. Late mandarins penetrated well in distant destinations such as Russia.” At year-end 2013, Torre Blanca’s total exports were 250 containers: 60 avocado, 71 satsumas, 55 minneola and 64 other citrus varieties.
La Calera maintains its social commitment
La Calera exported 50,000 ton on 2013 and the forecast is 80,000 for 2016. “Our obligation is to growth, and that our community grows with us”, declares Director General’s Estuardo Macías and also confirmed that the trading strategies for 2014 are to push their own GOLD CUP brand, positioning it as the benchmark of their Premium offer. La Calera have always been distinguished by a strong social commitment, collaborating on many social community projects, such as the subsidised construction of 540 houses for their workers. On education, the company’s flagship project is the building of a school in Chincha, in a joint-venture with Colegios Peruanos. On nutrition, they are distributing annually 120 thousand free breakfasts to children and 1.5 million servings for their workers. And in sustainable agricultural management, their main achievement has been the installation of the largest Biogas plant in Peru, turning chicken manure into organic fertiliser and natural gas.
Peregrín has new 16,000 m2 facilities
Peregrín, the Agrarian Transformation Society (SAT in Spanish) based in Pulpí (Almería) that grows and sells horticultural products, has opened a new facility with 16,000 m2 of covered area. With this, the company plans to diversify its activity into other lines of business and to add new products to its range. After undertaking a major investment, the company now has modern infrastructures that enable it to continue to increase its production capacity, incorporating the latest technology throughout the building in the areas of handling, packaging, sales and offices. Together with their lettuce specialties, which include iceberg, baby, Romaine, endive and oak leaf, as well as garlic, Peregrín’s range of produce also has radishes, pomegranates, artichokes, cauliflower, broccoli, spinach and several varieties of melon.
Peregrín have handling centers in Pulpí, Las Pedroñeras (Cuenca) and Santaella (Córdoba), and their grower partners have crops in Córdoba, Málaga, Cuenca, Almería, Murcia and Albacete. The company, which was founded by a family, has a turnover of 60 million euros and employs 400 workers. They have over 25 years’ experience in producing and distributing garlic and lettuce, although the family business dates back to the 1930s with three generations that have since taken over the running of the company.
Commercially, they distribute their products under the Gold and La Reine brands, selling 60 million kilos, with an export percentage of 65%.
Recently, Peregrín has renewed its corporate identity with a new website and logo with the slogan Sunny Thinkin’. The website is very consumer-focused, giving tips and recipes, plus their entire catalog of products and their availability. Along with this strong multimedia commitment, some of Peregrín’s staff explain through videos how the company’s various departments operate.
Camposol increases mandarin production
The Camposol group is not only the largest exporter of asparagus and the biggest producer of avocados in Peru, but also grows important volumes of citrus. Apart from that, Camposol was the first agricultural enterprise of Peru to present audited sustainability reports. With regard to citrus exports, Camposol’s CCO José Antonio Gómez states: “The 2013 mandarin season was characterized by good volumes, Camposol exported a total of approximately 100 containers.” Among all of the markets, those which are prominent are Canada, Europe (Rotterdam) and Russia, apart from some volumes to Hong Kong, but for now, Europe is still the first market for mandarins. For 2014, the company has scheduled the planting of different varieties of mandarins to see which best adapts to the climatic conditions. The objective is to obtain a later production, harvested in the months of July/August, taking advantage of a favourable marketing window. Depending on the results of the test plantings, the current 100 hectares will be increased to a total of 500 hectares in the next 3 years.
Sierra de Carrascoy, a large assortment delivered in Europe and the Middle East
SDC is a Spanish company specializing in producing and supplying many European and Middle Eastern food retail chains with citrus fruit, stone fruit, strawberries, grapes and so on, as well as vegetables such as broccoli, lettuce and onions.
Their priority is to give the best quality and service to their clients, creating a long-lasting relationship based on trust in their work. All production is carried out under strict quality controls and protocols in order to guarantee the highest quality. SDC’s produce has the following certifications: ISO 9001, GlobalGAP, BRC and Nature’s Choice.