In a complicated environment due to the geopolitical situation and the quantity of European production, the Consortium meets its sales targets. The varietal planning strategy continues.
mer 13/04/2022 by VOG
There is time until March 31 to participate in the international initiative that rewards the best exhibitions dedicated to apples conceived by retailers, wholesalers, and supermarkets.
ven 11/02/2022 by VOG
The Daughter of the Alps communication campaign focused on the four seasons continues. For three weeks, apples on sale all over the world will features a special sticker with a winter- themed artwork.
lun 10/01/2022 by VOG
VOG is celebrating 25 years of the Marlene® brand and the start of the new season with an outdoors initiative dedicated to the colours of autumn.
ven 10/12/2021 by Gabriele Orsi
The famous « Pink Tide » returns to the streets of 8 Spanish cities participating in the « Women’s Race », the non-competitive solidarity race. This year’s event is once again supported by Marlene®, […]
jeu 25/11/2021 by Fruitecom - Translation Richard Wilkinson
Early season results of the South Tyrolean Consortium at the Madrid trade show. New Marlene® campaign dedicated to the 4 seasons also presented to the Spanish public. (Bolzano, 08 October […]
jeu 14/10/2021 by VOG
A new TV commercial and a campaign packed with initiatives reveal how the unique climate of South Tyrol – Südtirol and the changing seasons make the ‘Daughters of the Alps’ […]
jeu 23/09/2021 by VOG & FRUITECOM
Shopping bags with the new Marlene® image distributed to the best wholesalers and retail chains
jeu 06/05/2021 by VOG
The new image, the winner of the digital contest, features in an extensive multi-channel communication campaign in 11 countries.
mar 06/04/2021 by Richard Wilkinson
From February, the artwork that won the 25th anniversary digital contest will feature on all stickers.
mer 24/02/2021 by Richard Wilkinson
In its 25th anniversary year, the number of countries where the VOG Consortium’s famous brand is present is on the increase. Walter Pardatscher: “A major milestone that enables us to keep growing our global presence”.
lun 14/09/2020 by Richard Wilkinson
