Indian importer IG International and Turkish apple producer Engin Tarim are to set up a joint venture called IG-EnginTarim. The partnership aims to produce five new apple varieties over the […]
jeu 21/04/2022 by Richard Wilkinson
In a complicated environment due to the geopolitical situation and the quantity of European production, the Consortium meets its sales targets. The varietal planning strategy continues.
mer 13/04/2022 by VOG
After very positive and dynamic months in terms of sales, Ambrosia™ is approaching the end of its European campaign. During the month of April, Ambrosia™ apples will continue to be […]
mer 13/04/2022 by Ambrosia™
The new red apple produced by the VOG Consortium has made its debut in Europe and has been trialled for the first time in Asia and the Middle East. Easy to hold and great-tasting, it is ideal as a snack and is also suitable for marketing in the second half of the apple season.
mar 12/04/2022 by VOG
“Samboa” will be the brand name, aiming to position all three varieties at the point of sales 12 month of the year. The project focuses on the quality promise of the brand, with a clear mission: “Every day, a wonderful piece of fruit” !
mar 12/04/2022 by Rivoira
After a 3-year suspension, Russian authorities have re-opened their market to Chinese apples and pears. The Federal Service for Veterinary and Phytosanitary Supervision, an agency of Russia’s Ministry of Agriculture, […]
mer 23/03/2022 by Richard Wilkinson
After successful trials in 2021, Cosmic Crisp apples have finally landed in the European market. The great success in recent years in the US is now set to be repeated […]
mar 22/03/2022 by Richard Wilkinson
Golden Bay Fruit was recognised at last week’s 2021 New Zealand Trade and Enterprise International Business Awards (NZIBA). The leading apple and pear grower-exporter secured Highly Commended in the Best […]
mar 22/03/2022 by Richard Wilkinson
After 4 years of promotional campaigns aimed mainly at the retail and wholesale channel, Ambrosia™ is now reinforcing its brand among end-consumers with a campaign full of promotions and a […]
mer 02/03/2022 by Ambrosia™ - Translation Richard Wilkinson
