The Daughter of the Alps communication campaign focused on the four seasons continues. For three weeks, apples on sale all over the world will features a special sticker with a winter- themed artwork.
lun 10/01/2022 by VOG
WAPA (World Apple and Pear Association) has released an updated Northern Hemisphere apple forecast, as crops have now been fully harvested. The new estimates are still in line with the original […]
mar 04/01/2022 by Richard Wilkinson
After several years of marketing in Spain, the organoleptic qualities of Ambrosia™ apples are already known, valued and appreciated by consumers for their sweet and low-acid taste. The apples’ appearance […]
mar 21/12/2021 by Ambrosia - Translation Richard Wilkinson
VOG is celebrating 25 years of the Marlene® brand and the start of the new season with an outdoors initiative dedicated to the colours of autumn.
ven 10/12/2021 by Gabriele Orsi
This year, Russian apple crop amounted to 1.25 million tons, which is 1.3 times more than previous year. Domestic apple production has almost doubled during the last decade. The areas […]
jeu 09/12/2021 by Natalia Bammatova
At the start of 2021, two large French cooperatives of apple producers merged, creating the Limdor & Castang Company. Maxime Laclaverie of the commercial department said: “This partnership is most […]
ven 03/12/2021 by Natalia Bammatova
Argentina’s 2021/22 apple and pear crops are projected to remain relatively stable at 570,000 tons and 590,000 tons respectively, according to USDA data. Apple exports are expected to increase to […]
jeu 02/12/2021 by Richard Wilkinson
Chinese consumers can’t get enough of New Zealand apples. Sales of New Zealand Rockit™ apples in the Chinese market are up 45% compared to last year, despite the ongoing pandemic […]
lun 29/11/2021 by Richard Wilkinson
The famous « Pink Tide » returns to the streets of 8 Spanish cities participating in the « Women’s Race », the non-competitive solidarity race. This year’s event is once again supported by Marlene®, […]
jeu 25/11/2021 by Fruitecom - Translation Richard Wilkinson
New Zealand’s 2021/22 apple harvest looks set to suffer the very same problems that beset production in 2020/21, especially labour shortages at harvest time. This is expected to constrain production […]
jeu 25/11/2021 by Richard Wilkinson