blueberries

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Berries in one in four UK shopping baskets over summer

More than one in four shopping baskets sold by mySupermarket in the UK had berries in them last May–August. The average of nearly 26% for those warmer months – up from about 18.5% over twelve months – shows the seasonal nature of berry consumption.

More than one in four shopping baskets sold by mySupermarket in the UK had berries in them last May–August.
The average of nearly 26% for those warmer months – up from about 18.5% over twelve months – shows the seasonal nature of berry consumption.
Sales of organic berries were consistent with this spike. From January–November last year, just 0.61% of all shopping baskets contained organic berries but this rose to an average of 0.81% for May–August, though the vast majority of berries sold were still conventional.
The berries included in the data were strawberries, assorted berries, blackberries, blueberries and raspberries and all were sold pre-packed.
The data came from mySupermarket.co.uk, which said it is derived from its about 50,000 monthly shoppers.

Berry sales up in UK

Retail sales of fresh berries have risen 11% in both value and volume in the UK, Kantar Worldpanel data shows.

Figures for the 52 weeks to December 7 show total sales of nearly £893.4 million, up from just over £803,4 million for the same period the previous year. A total of 150,781 tons of berries were sold, up from 135,674 tons.
 

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Read more berry news on pages 104-111 of edition 135 of Eurofresh Distribution magazine.
 

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Peru’s blueberry exports up 230%

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Peru exported 1,226 tons of blueberries in the first nine months of this year – more than double its shipments for the same period in 2013.

According to Peruvian government agency Sierra Exportadora, the country’s blueberry exports from January–September were worth nearly US$ 12 million (FOB price)– up from just over $4 million for the same months last year.

With its busiest blueberry export months being September, October and November, it anticipates a year end total of $40 million. Peru’s blueberry exports totalled 1,349 tons last year, with a value of just over $15 million. It ships to countries including the US, UK, Holland and Hong Kong.

Referring to it as the “fruit of the century”, the agency said Peru aspires to becoming a major world blueberry supplier. Earlier this year the agency launched a project to establish raspberry production in the Cajamarca region, tipped by some to soon become Peru’s berry capital.

 

source: Sierra Exportadora

 

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Infographic Highlights Benefits of Berries

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Which berry can help reduce cholesterol and which one is rich in folic acid? What are the seasons for the different berries and what are their calorie counts?

The answers to these questions and many other interesting details about berries are in a new shareable infographic from Huelva Inteligente.

Based in Huelva, the origin of 95% of Spain’s berry exports, the digital marketing experts have provided an easy-to-digest summary of the kind of information shared recently at the Fresh&Life berry symposium in Madrid.

 

 

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Royal and Ideal Fruits Sign Blueberry Distribution Deal

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Strategy to increase sales to Spanish supermarkets

 

Seville-based soft fruit grower and marketer SAT Royal now holds exclusive Spanish distribution rights to Ideal Fruits’ blueberry production.

A berry specialist located in the Spanish province of Segovia, Ideal Fruits SL and Royal reached the agreement last month during the Fruit Attraction fair in Madrid.

In a statement, Royal said the partnership was based on the companies’ mutual commitment to increasing their supplies to Spanish supermarkets and to excellence in their products and customer service.

Ideal Fruits manager David Muñoz and Royal president José Gandía said consistent quality and good taste are the only ways to satisfy consumers – criteria met in Royal’s exclusive blueberry varieties Blue Aroma and Royal Blue and its other new varieties in development.